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Content Management System

Webinars

What is a Webinar?

A Webinar is web based presentation, lecture, or workshop transmitted via the internet. It is the next generation of information delivery. The salient characteristic of the webinar is its interactive elements.

Webinars are different from Webcasts, in that the latter is one way communication between presenter and audience, where the former is a two way exchange between presenter and audience.

Webinars are also known as online workshops and provide a suitable alternative to traditional conferences. Webinars typically involve three methods of communication – Phone, online presentation and a chat window.

Why Should You Care?

  • Building awareness of your products, service and expertise
  • Developing NEW sales leads and resellers programs
  • Advancing the sales cycle for existing prospects

Advantages of Webinars

Webinars have may advantages over conventional traditional seminars.

Unlike in traditional seminars, participants to webinars do not have to travel long distances to attend.  This saves cost and time for the attendee.  This increases the audience and in fact the audience can be from all over the world. Participants can now attend at times that are convenient to them.

Unlike in traditional seminars, participants have to congregate in a board room or executive suite where one speaker addresses many hundreds in the audience.  In webinars, the audience can be in the comfort of their own home.  Since the computer-user is a one to one relationship there is a feeling of greater focus and attention from presenter and audience.

Reference materials are very easily downloaded from a website in the form of word documents, PDF files or even PowerPoint presentations.  Also, when new material is uploaded to the webinar site, the old material  remains there.  This means that the audience can review the old material as well, at their own time.  This is a unique advantage over traditional seminars. 

The links that are presented to the audience can take them to dynamic, real world examples.  This is also very effective in the learning experience, where the audience gets a chance to be a part of the presentation.

Finally since webinars are across the web in digital format they are (technically) downloadable and can be archived for review at a later date.

From the presenter’s perspective there are tremendous advantages, too.

The presenter now has a far greater reach than ever before.  Infact, now his audience can potentially span the globe!  The neat thing about webinars, is that each additional participant does not so significantly increase the cost.  Where as in a board room, there are expenses like room rent, lighting, electricity, helpers etc., the webinar eliminates all the above costs, so what the registrant ends up paying for is the value of the course, itself.

Visit our Webinar Projects

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